Should the Zack and Miri Title Change For Wal-Mart?
Yay: The Zack and Miri Make a Porno DVD will hit shelves next Tuesday, Feb. 3! But on Wal-Mart’s shelves the title may look a little bit different. Wal-Mart requested that director Kevin Smith change the title on the DVD covers so the word “porno” isn’t there, and Smith has agreed to do it. Here’s more:
Smith said Weinstein Co., which released the film Oct. 31, has complied with Wal-Mart’s request and created new DVD covers for the retailer, but the director worries that some unsuspecting customers will be fooled when they see the shortened title.
[Smith said,] “I mean, at least with the word ‘porno’ in the title, you can kind of give people a warning about what they’re in for.”
That’s a good point, really – is it actually doing anyone a service to take the word “porno” out of the title? Or is it understandable that Wal-Mart would want the DVD cover to not include that word?
Photo courtesy of The Weinstein Company